swachh bharat

Nov 24, 2016

Swachh Bharat gets 'Bachchanji' and 'Bachchaji' to tackle open defecation

Watch the ad films conceptualised by Ogilvy here

Aug 11, 2016

Swachh Bharat invokes Goddess Lakshmi, with star power and a dollop of quirk

Watch the ad film directed by Pradeep Sarkar for Aur Dikhao here

Nov 14, 2014

Campaign India IQ: Can the Swachh Bharat campaign change behavior?

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Nov 05, 2014

Swachh Bharat puts offenders in the spotlight, 'cheers' them to shame

Watch the ad film conceptualised by Grey Worldwide here