singapore
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Hilton’s 20-year McLaren play turns fandom into loyalty
At Singapore’s Grand Prix, the hospitality major marked two decades with racing company — using activations, drivers and loyalty perks to tie hospitality to fandom.
Olay shows how bias pushes girls out of STEM
With a campaign by Publicis Singapore, the brand launches an initiative to close the gender gap in STEM careers in India
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Value 360 Communications forays into Singapore
Move driven by the need to tap into South East Asia's start-ups
Weekend Watch: Tiger Beer asks Singapore to remember the times before the good times
Tiger Beer pays homage to 'The Day Before National Day' in a new campaign by The Lab.
Ex-Yolk leaders sue WPP Singapore and Grey over minority oppression
Grey APAC CEO Nirvik Singh and CFO Ali Belgaumi named in lawsuit.
Ethical crackdown: Regulating Singapore’s influencer scene
Will guidelines by Singapore’s Advertising Standards Authority clear the fog when it comes to brands engaging influencers?
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