Moves from MTV where he was national creative head
Moves from Ogilvy & Mather
Watch the ad film conceptualised by Ogilvy & Mather here
Sonal Dabral, Akash Nagrani, Sameer Desai and Ryan Mendonca respond
O&M has unveiled the second phase of the Bell Bajao campaign for Breakthrough Trust. The maiden campaign, aimed at bringing domestic violence to a halt, was launched last year and besides generating buzz on the web through its website www.bellbajao.org, went on to win awards as well. The new campaign takes the movement forward in the form of true stories that it has inspired.
As I'm not working this Saturday, I will get up just in time for lunch to have a nice lazy breakfast. After which, I will simultanously watch television / use a laptop / read a book all at the same time till I doze off again.
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