premjeet sodhi

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MMGB: Brooke Bond makes Venkatesh Prasad and Aamer Sohail 'break barriers', discuss WC 1996 spat
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Mindshare elevates Amin Lakhani and Anita Kotwani, ropes in Premjeet Sodhi
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Newspapers in India: Will subscription revenue overtake ad revenue?
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Jun 04, 2015

Newspapers in India: Will subscription revenue overtake ad revenue?

A WAN-IFRA report says global newspaper circulation revenues were larger than ad revenues in 2014; Indian market far away from that, say practitioners

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Media planners react to round one of BARC data
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May 04, 2015

Media planners react to round one of BARC data

If and by when would BARC data impact media buying?

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Live Issue: Will differences over IRS weaken print media?
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Apr 20, 2015

Live Issue: Will differences over IRS weaken print media?

Would the medium suffer in the long run, with the IRS 2014 findings too being refuted? We ask stakeholders

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Live Issue: What’s driving English dailies to regionals?
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Jul 27, 2013

Live Issue: What’s driving English dailies to regionals?

As the regional print market heats up, Ananya Saha asks industry folks why it seems to be the next frontier, again