How much backlash is too much backlash before a business decides to withdraw a controversial piece of work?
The managing partner and CCO at Bang In The Middle strongly refutes claims made against him on two blogs and says this is probably an attempt by business rivals to defame him
Andrew Berglund (founder, Human) and Prathap Suthan (founder, BITM) had worked at Cheil together previously
Tech Mahindra subsidiary’s solutions used by mobile service providers and financial institutions in 90 countries
We asked Cannes Lions jurors from India over the years what their learning was, that could help adlanders in their hunt for Lions. Here are the nuggets. Dig in.
Watch the ad film conceptualised by Bang in the Middle here
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins