ott platforms
Era of mediocre content to end soon, says Sony Pictures' Banerjee
Asia Video Industry Association (AVIA) organises 'Future of Video India 2025' conference to discuss issues regarding content creation, distribution, monetisation, and regulations.
VdoCipher launches ZenStream with DVR live streaming
Targeted at global broadcasters and educators, the video hosting player's ZenStream solution can support one-lakh viewers per session.
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From leaks to locks: Ensuring piracy-free OTT content to maximise advertising ROI
The co-founder and CEO of VdoCipher explains why brand marketers must advocate for DRM to help OTT platforms secure streaming content and boost their own advertising returns.
36% of urban SVOD viewers in India are regular CTV users: Report
Research by Ormax Media shows that India’s paid streaming audience has dipped by 2% in 2024, indicating challenges for SVOD platforms.
Streambox unveils subscription TV; aims to acquire 20 lakh customers in two years
Can its Dor subscription-based service, which aims to unify content across OTT platforms and live TV channels, truly be a disruptor in India's television market?
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OML’s new CEO eyes global growth by riding on long-form content and AI-driven innovation
In an exclusive conversation with Campaign, Tusharr Kumar explains the importance of a long-tail content strategy, the future of OTT platforms in India, and crafting ideas that caters to varied audiences.
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