omnicom ipg merger
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Jun 24, 2025
Omnicom’s $13.5 billion Interpublic deal approved by FTC with restrictions on ad boycotts
The US Federal Trade Commission approved Omnicom’s $13.5 billion acquisition of Interpublic, with restrictions against coordinating ad spending based on political or ideological content.
Dec 13, 2024
How big can big get?
Animal’s senior partner opines that the Omnicom-IPG merger pressures independents to double down on creativity, offering a unique edge against automated mega-agency dominance.
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