The author explains how brands can revoke nostalgia to revive brands
The winners will be announced on 19 March 2019 in Mumbai
The author suggests innovative ways to handle the overflowing gutters of the country
Pothole deaths in India increased by 50 per cent in 2017 to reach 3,597. The author has a few marketing tips that can help get rid of them
This summer there is no dearth of ceiling fan brands that are sweating it out during the commercial breaks of the IPL telecast and elsewhere. The author comes up with his own wish list on what fans could do in the future.
Customer interaction model lessons for Indigo and other erring brands from Shirdi Sai Baba
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