The author explains how marketers can realise digital potential
As a wrap-up to the year, our prolific blogger looks at 2017 in the rear view mirror
NYT’s Mark Thompson and R/GA’s Jess Greenwood discussed solutions to ad blocking, moderated by IAB’s Randall Rothenberg
From being catfished on Tinder to retiring the term "native advertising," panelists weigh the future of content
The web is abuzz on ‘native advertising’ amidst online content. Supriyo Gupta (SG) and Ajay Kakar (AK) reflect on several aspects of the subject.
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