native advertising
Oct 22, 2019
Opinion: India’s digital transformation needs consumer trust to maintain momentum
The author explains how marketers can realise digital potential
Dec 27, 2017
Blog: 17 trends from 2017
As a wrap-up to the year, our prolific blogger looks at 2017 in the rear view mirror
Jun 20, 2016
Cannes Lions 2016: ‘Root cause of digital ad blocking is digital ads’
NYT’s Mark Thompson and R/GA’s Jess Greenwood discussed solutions to ad blocking, moderated by IAB’s Randall Rothenberg
Mar 16, 2015
SXSW: The future of native advertising
From being catfished on Tinder to retiring the term "native advertising," panelists weigh the future of content
Apr 11, 2014
Double Standards: Does native advertising deliver better than ads, edit?
The web is abuzz on ‘native advertising’ amidst online content. Supriyo Gupta (SG) and Ajay Kakar (AK) reflect on several aspects of the subject.
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