Hershey unites Olympians and families in tear-jerking campaign
Hershey. It’s Your Happy Place marks the chocolate maker’s first major creative push since 2018, launching ahead of the Winter Olympics.
Hershey. It’s Your Happy Place marks the chocolate maker’s first major creative push since 2018, launching ahead of the Winter Olympics.
The deal looks to be worth over $80 billion, but faces antitrust resistance.
Greenfield accuses Unilever of silencing the company’s activism.
The move consolidates the media and creative under one agency group.
ASC uses AI and automation to capture data signals for every product and its competitors.