Kyle O’Brien

PayPal’s global media account awarded to Publicis Groupe

PayPal’s global media account awarded to Publicis Groupe

The move consolidates the media and creative under one agency group.

Jerry Greenfield’s last scoop: Ben & Jerry’s co-founder quits

Jerry Greenfield’s last scoop: Ben & Jerry’s co-founder quits

Greenfield accuses Unilever of silencing the company’s activism.

IPG launches Agentic Systems for Commerce to help brands 'navigate complex landscape'

IPG launches Agentic Systems for Commerce to help brands 'navigate complex landscape'

ASC uses AI and automation to capture data signals for every product and its competitors.

Netflix to purchase Warner Bros. film and streaming businesses

Netflix to purchase Warner Bros. film and streaming businesses

The deal looks to be worth over $80 billion, but faces antitrust resistance.