media360

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Media360 India: 'It's all about loving your viewer'
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Mar 26, 2019

Media360 India: 'It's all about loving your viewer'

Pratyusha Agarwal, CMO, ZEEL, emphasised on the importance of establishing an emotional connect with your TG

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India to host Media-360 on March 19
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Jan 15, 2019

India to host Media-360 on March 19

The summit will also include the maiden edition of the Campaign India Media Awards

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Media360 India: 'We have to keep pushing the curve on measurement'
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Oct 13, 2017

Media360 India: 'We have to keep pushing the curve on measurement'

GroupM's CVL Srinivas moderated a panel on measurement featuring Nielsen's Prasun Basu, BARC's Partho Dasgupta and IPG Mediabrands' Shashi Sinha

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Media360 India: Picture Gallery
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Oct 11, 2017

Media360 India: Picture Gallery

Mumbai hosted India's maiden Media360 on 11 October. Here are images from the event which saw the finest minds from the media and marketing world in attendance

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'The lowest rate has never built the greatest brand'
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Oct 06, 2017

'The lowest rate has never built the greatest brand'

We build up to Media360 with a series of interviews with agency heads. First up is GroupM South Asia's CEO, CVL Srinivas

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India to host its maiden Media-360
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Sep 25, 2017

India to host its maiden Media-360

The event will be held on 11 October in Mumbai