mastiii

‘You can always create demand in the regional market with your programming’
Aug 20, 2013
Ananya Saha

‘You can always create demand in the regional market with your programming’

Q&A with Markand Adhikari, executive vice-chairman and MD, Sri Adhikari Bros Television Network, on the launch of Marathi music and humour channel MaiBoli

Mastiii becomes number 1 music channel
Aug 20, 2010
Raahil Chopra

Mastiii becomes number 1 music channel

Sri Adhikari Brothers', music and comedy channel - Mastiii has captured the top spot amongst its competitors in the hindi music genre across Hindi speaking Markets (HSM). Mastiii has garnered 16.5 GRPs in the CS15+ group (SEC A,B,C) across HSM as per the TAM data for week 33. The channel is also number 1 in the CS4+ group across HSM, making it the most popular channel in its genre amongst children, youth and adults.

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