marketing news
How OnePlus' Nord became a breakout star in the middle of a pandemic
By upending the rules of mobile handset marketing, the Chinese handset upstart hopes to continue its offbeat marketing success.
Weekend Watch: From Milan with love
The club's chief revenue officer discusses its partnership with JAY-Z's Roc Nation, its new stadium, and accelerating brand transformation amid global crises.
Premier League advertising minutes per game reduces
Average game saw less than eight minutes of advertising as title is decided
Marketing in times of crisis: Mastercard's global CMO shares four common traps and how to do better
"It's important that marketers learn from these times to better understand how to show up and communicate in times of crisis."
Women Leading Change Awards winners for 2020 revealed
Two Indian winners among those honoured in the fourth edition of the Women Leading Change Awards.
Kalyan Jewellers gets Anil S Nair as independent director
Nair was formerly CEO of L&K Saatchi & Saatchi
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