luxury marketing

Apr 19, 2024

Hideous Luxury unpacks the weight of "emotional baggage" in new campaign

The film is equal parts visually-striking and bizarre, as it tackles the idea of carrying burdens both literally and metaphorically.

Apr 15, 2024

Bling bling: Exploring the landscape of luxury in India

From the boom of the middle class to the 'if i want it, I'll get it' attitude of Gen Z in the nation, the meaning of luxury in India is evolving rapidly and brands need to catch up. Quantum's Himani Pundir explores.

Apr 25, 2011

VIDEO: In conversation with Gilt Groupe's Christian Leone

Among other things, he says, luxury e-commerce will do well because people don't always have time to go to the store

Apr 21, 2011

VIDEO: In conversation with Gilt Groupe's Christian Leone

Among other things, he says, luxury e-commerce will do well because people don't always have time to go to the store