lodestar universal

Aug 28, 2011

All About: Emvies 2011

The big event is on 26 August; Raahil Chopra goes behind the scenes

Feb 25, 2011

Eleven Indians on jury duty at Cannes Lions 2011

Cannes Lions has also introduced ‘Holding Company of the Year Award’

Apr 10, 2010

Maxus bags top spot at Goafest 2010 Media Abbys with 11 metal haul

The Media Abbys at Goafest 2010 saw Maxus walking away with the maximum number of awards, leaving Lodestar Universal and Mindshare to occupy the second and third spot, respectively, in the final tally. There is no official points weightage given to Golds, Silver and Bronzes, so we have decided not to interpret them on our own.A total of 39 awards were given out this year, out of a pool of 81 shortlisted entries, across 14 categories.

Feb 05, 2010

Lodestar’s media pricing outlook: Emerging markets lead inflation

Lodestar Universal India has released its global study ‘Magna Inflation Update’ on the media pricing outlook for 2010-2011. It can give advertisers a sense of inflation expectations at a global level, apart from offering medium level insights across 48 key countries.

Dec 18, 2009

On Storyboard this week: 10 years of Moneycontrol

This week, watch Storyboard as it celebrates 10 years of Moneycontrol. In addition, watch the show take a closer look at the digital medium from the perspective of marketers, media agencies and digital experts, to understand what the future holds for the medium.

Dec 15, 2009

Campaign India Agency Report Card: Lodestar Universal

Type of agency: MediaCompany ownership: IPGKey personnel: Shashi Sinha, CEO, Nandini Dias, COO, Anamika Mehta, COO Accounts won: Tata DoCoMO, Tata Nano, Jaguar, Land Rover, Inbisco, BJP General Elections 2009, Amar Raja Group, Style Spa, Mahindra Scooters, VeriSign, Fujitsu, Omron, Verizon, Ocean Glass, Wipro Enchantur, ET Now, Mahindra Xylo, Indian Terrain, NuonAccounts lost: Usha