With COP26 under way, 'subvertising' activist groups have been targeting ad agencies, condemning them for escaping scrutiny for their role in destroying the environment. The problem isn't black or white, so how should agencies work with their polluting clients?
Watch the film conceptualised by Spark44 here
The CD from Y&R Cape Town spoke on day two of Ad Stars in Busan on 'Opportunity in difficulty'
Q&A with Mark Cameron, global brand experience director, Land Rover
Announces overhaul of marketing leadership, as it looks to "maximise" growth opportunities in key markets.
Tata Motors, which rolled out the iconic Land Rover and Jaguar brands in India yesterday, has extended its relationship with Maxus and Lodestar to handle the media duties of the two brands, respectively. While Maxus already handles the entire SUV range for Tata Motors, Lodestar looks after its passenger car portfolio.
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