kroll
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Sep 25, 2025
Celebrity brand power rises, but endorsements lose momentum
Kroll pegs India’s top 25 celebrities at $2 billion, yet endorsement volumes fall as brands weigh costs, law, and localisation.
Jun 19, 2024
Virat Kohli regains top spot in Kroll’s celebrity brand valuation report at nearly $228 million
Kohli replaces second-place Ranveer Singh for the top position as per the latest study, followed by Shah Rukh Khan, Akshay Kumar and Alia Bhatt.
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