kotak mahindra bank
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Kotak’s marketing shift: From Solitaire to scalability
Its marketing chief, Kedarswamy Ravangave, explains how products like Solitaire and campaigns like ‘Hausla’ signal BFSI’s pivot from eligibility to access.
Kotak’s ‘Hausla Hai Toh Ho Jayega’ banks on ambition, betting on boldness
The campaign taps into a cultural shift where risk-taking and resilience define success, promising that with the right partner, audacity pays off.
'There is a need to go back to what a joy-filled Diwali feels like': ISA panel
The panel consisting of marketers across categories discussed whether the festive season will reignite growth
Kotak Mahindra Bank, Gopichand Academy celebrate the mettle of India’s women athletes
Watch the film conceptualised by Enormous here
Kotak Mahindra Bank makes the case for more space
Watch the films conceptualised by Tonic Worldwide here
Campaign India Digital Crest Awards 2020: Winners announced
Affle, Zivame take top honours
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