The tie-up is aimed towards targetting the post-digital, integrated era of brand management
Leo Burnett Group has appointed Kalyan Ram Challapalli as account planning director in Singapore.
Angel Broking has released a new campaign centred around its 'Service Truly Personalised' positioning.A television campaign, developed by TBWA\India has gone on air.The TVC depicts the trouble that a passenger faces when he's on-board a flight in the economy class and has to share the elbow-rest with a rather fat co-passenger who always ends up squeezing him into his seat. The sound of the ping-pong ball in the background further adds to the battle of elbows, taking place like a table-tennis match with the elbow-rest as turf and each trying to edge out the other.
TBWA India has announced the appointment of new talent for its Mumbai office. Eight new people have been hired since August this year across various functions.Anil Kumar joins as associate creative director, from Lowe. He has worked on several campaigns for brands such as Britannia, Titan Fast Track and ICICI Prudential.Bhakti Pathak joins as art director, she was previously with O&M.Deepthy MS joins as art director, she was earlier working with Temple Advertising.Hitesh Jain joins as senior copy writer, he was formerly with O&M.
TBWA India has appointed Kalyan Challapalli (pictured) as head, Disruption at the national level. In addition, he will also lead the planning function for the Mumbai office.
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