The second season of IPL seems to have new problems cropping up every day. After the security concerns raised over the series, and BCCI’s (Board of Control for Cricket in India) tussle with broadcaster Multi Screen Media (MSM) over telecast rights, BCCI has now announced that the series, scheduled to be held from April 10 to May 24, will be held overseas and not in India as earlier announced.
Sony MAX has launched a new TVC created by TBWA India which looks at building on the anticipation of IPL’s second season by highlighting the series as the big unifier across the country that will keep the nation hooked. Watch the TVC here:
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