ipl advertising

Apr 26, 2021

MS Dhoni and Ranveer Singh dominate IPL ad recall: IIHB study

The Indian Institute of Human Brands (IIHB) studies advertising recall during the 2021 edition of the IPL

Apr 25, 2021

As long as you can deliver on value, customers are ready to pay: Avneesh Khosla

The recently elevated CMO at Vi speaks about telecom brands during the pandemic, serving customers on social media, associations with the IPL, and more…

Apr 07, 2021

Disney+ Hotstar celebrates IPL's 'vibe' with rap anthem

Watch the anthem conceptualised by the in-house team here

Apr 06, 2021

MyTeam11 shows father-son banter, says it's time for all of India to play

Watch the films conceptualised by the in-house team here

Nov 09, 2020

Unacademy links IPL moments to learning

Watch the film conceptualised by Lowe Lintas