ipl 2018

May 25, 2018

IPL takes Hindi to Sky Sports

Ads for Eros Now, Lodha, Lyca and Star Tours target the British-Asian viewer

Apr 18, 2018

Blog: Why is Abanti Sankaranarayanan sleeping?

There is a blizzard of surrogate ads during the ongoing IPL tournament. Is the ASCI looking the other way?

Mar 19, 2018

Star takes the cricket battle from Chambal to Madurai

Watch the films conceptualised by Star Sports here