icc world cup
Dec 12, 2023
Rahul Dravid tops the ICC Men's ODI World Cup celebrity endorsements ranking 2023
The volume of ads featuring celebrity endorsements saw a spike of 55% over the 2019 edition of the tournament
Oct 19, 2023
Harbhajan Singh and Srikkanth join Poonawalla Fincorp in exhorting team India to 'do it tibara'
Watch the film here
Jul 08, 2019
Most advertised brand in the ICC World Cup is not the most recalled
Kamla Pasand has taken the highest number of ad insertions in the ICC World Cup so far, but its recall is much lower than brands that have taken half the number of spots
May 23, 2019
Weekend Wrap: 24 May
In the news: Arm Worldwide, Fujifilm, Network18, Network Advertising, Only, Uber
Jan 31, 2019
Coca-Cola partners with the ICC
Deal sees the end of PepsiCo's association with the Cricket World Cup
Mar 20, 2015
Campaign India IQ: Among ads airing during the ICC World Cup, which one stands out? Why?
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