havas

2 days ago

Havas pushes integration, invests $430 million in AI and tech

French agency group’s moves come ahead of possible stock market float.

Jun 10, 2024

When an ad winningly targets the nose, not the eyes

Swiggy Instamart’s recent ad is a prime illustration of leveraging scent marketing to establish a memorable brand identity.

Jun 08, 2024

We can be better with AI, but we must be better than AI

Ahead of Cannes Lions, Campaign asked the CEOs of the big six agency groups how they make the business case for investing in creativity – now and in the coming age of artificial intelligence. Havas' Yannick Bolloré offers his view.

May 30, 2024

YouGov and Havas expand data partnership to enhance global consumer insights

The enhanced collaboration will extend to 26 markets, incorporating advanced data analytics to empower Havas' client strategies across multiple networks.

May 17, 2024

Havas Media Network India announces new chief operating officers

Senior executives Uday Mohan and R. Venkatasubramanian have been appointed to key roles as COOs for Havas Media India and Havas Play, respectively.

May 08, 2024

Havas India bolsters leadership across network

The promotions include changes at Havas Worldwide India, Conran Design Mumbai, and Havas CX India, which are part of the Havas Creative Network.