gartner
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Jun 02, 2025
Marketing budgets hold at 7.7% in 2025: Gartner CMO survey
Gartner's 2025 CMO Spend Survey finds average marketing budgets are at 7.7% of company revenue for a second consecutive year. However, half of CMOs reported budgets of 6% or less.
Oct 17, 2012
The mobile trends that marketers should focus on: Gartner
Research firm Gartner advises marketers to keep an eye on bar code marketing, mobile coupons and augmented reality
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