Marketers are fascinated with the millennial and the young working population. But are they also having the baby boomers on their radar?
Watch the ad film conceptualised by M&C Saatchi here
Pawan Agarwal has been roped in business head, Gaana.com; Swapnil Shrivastav as VP, adtech; and Miten Sampat as business head, Times City
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