In an interaction with Campaign India, Dr Susanne O'Gorman, global customer experience domain lead, Kantar and Soumya Mohanty, managing director, North and chief client officer, insights division, Kantar India, talk about the top trends in customer experience globally and what Indian companies can learn from it.
Are you geared up for the customer experience challenge in 2018 and beyond? Excerpts from a Hansa Cequity study
The Forrester Report is a must-read-must-imbibe for all CMOs and their next in commands; also for their extended digital teams
Lack of budgets and increasing number of consumer touch points rank high among concerns in managing customer experience of Indians
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins