conscious consumerism

Jun 05, 2025

From products to purpose: How brands can influence greener choices

For brands, shaping conscious consumerism goes beyond marketing flashy eco-labels. It means enabling consumers make ethical and sustainable choices with ease, says Response India director.

Aug 06, 2020

Opinion: ‘Conscious consumerism’ – what is it? What of it?

The authors explain how the 'Boycott China' and 'anti-nepotism' movements are changing consumer behaviour