collaboration
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Seagram’s Xclamat!on uses punctuation blackout to launch mixers brand
Pernod Ricard India introduced Seagram’s Xclamat!on Mixers with a social media-led activation designed to demonstrate the brand idea through everyday digital behaviour.
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Jaideep Ahlawat fronts new collaboration for KFC Chicken Krisper Meal
The film draws on Ahlawat’s well-known straight-faced persona and uses this characteristic device to emphasise the meal’s value proposition.
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Orry and Boney Kapoor highlight easy hosted travel in Goa
A light-hearted Goa getaway featuring Orry and Boney Kapoor promotes the value of hosted stays and rising interest in slower Indian travel.
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Reebok and Dove unveil limited-edition ‘Reborn Stronger’ collaboration
The limited-edition collection is inspired by resilience and the process of rebuilding.
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Campus Activewear and TTT launch micro-drama celebrating Gen Z’s movement
Campus Activewear and Terribly Tiny Tales have collaborated on a digital storytelling series exploring ambition, friendship and individuality among young Indians.
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Madhya Pradesh Tourism collaborates with Anoushka Shankar for musical tribute film
Madhya Pradesh Tourism has partnered with Anoushka Shankar to create a cinematic campaign celebrating the state’s culture, nature, and heritage through music.
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