Jul 26, 2016

Opinion: With creativity first, business will follow

Client relationships are not enough anymore, contends the author, as ideas drive agency revenue

Jun 21, 2016

Cannes Lions 2016: “We live in an age that prizes authenticity”: Anna Wintour, Conde Nast

Delivering the keynote, the speaker underlined the need to pursue big ideas in the digital age

May 19, 2016

Marketers serious about collaboration must blast through silo walls

Communications walls may be collapsing but internal barriers still stand, contends the author

Jul 25, 2014

Babita’s blog: One Vs WON

The strength of individuals lies in the teams behind them, underlines the author

Jul 18, 2014

The creative face of collaboration and media, arrives

Tony Sarmiento moved from the creative agency side, to form what he bills as Philippines’ ‘first fully integrated’ media agency. He tells us why.

Jun 27, 2012

OPINION: How agencies can collaborate better (No, seriously)

Kevin Lynch, executive creative director at Energy BBDO and senior vice-president, creative lead at Proximity, shares practical tips for making multi-agency collaborations successful.