The agency has been named after Varkari saint Pundalik, who was a devotee of Lord Vithoba
Zubin Driver, creative director, Network 18, and chief executive officer, Cell 18, tells Campaign India what he's reading at the moment
Network 18 has rebranded its in-house creative shop, The Cell, as Cell 18. The creative agency will now expand its operations to handle clients outside of Network 18’s portfolio.
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