Jul 19, 2012

Taproot on a 'non-mass media' TRIP

Headed by Purushottam Joshi, new unit TRIP promises 'high end' execution and production across touch points like POS, signage, in-shop, merchandise, exhibitions and events

Oct 27, 2011

Percept/H bags creative mandate for Next Care's deodorant brand

The size of the business is estimated to be approximately Rs 3 crore

Jun 02, 2011

Spatial Access announces new verticals; ropes in Nikhil Rangnekar to head media business

Geetanjali Bhattacharji has been promoted to head the marketing input audits vertical

Feb 18, 2011

Innocean launches sports marketing vertical

Tarun Chaudhry moves in from Dentsu India to head the new vertical.

May 20, 2009

Aegis Media rolls out a BTL arm

Aegis Media has launched a 360-degree marketing solutions unit, Carat Fresh Integrated.The new entity has been formed as a partnership between Aegis Media and Fresh IMCS, an independent integrated marketing solutions company headed by Linterland's ex-president, Debashis Das.Carat Fresh Integrated will operate as an independent profit centre. Das will take over as the country head of the newly-formed unit and will report to Ashish Bhasin, chairman India & CEO South East Asia, Aegis Media.