broadcast audience research council
Oct 15, 2020
BARC to pause news channels ratings
Looking at ways to improve statistical robustness in the next 8-12 weeks
Oct 22, 2019
Sunil Lulla to take over from Partho Dasgupta at BARC
Lulla was CEO at Balaji Telefilms prior
May 15, 2019
I-Com Data Creativity Awards: Mindshare India (two), BARC bag wins
Winners were announced on 14 May in Malaga
Jul 16, 2013
TV measurement: Advertisers cancel ROs to channels that moved to monthly data
FMCG majors among advertisers who have reacted; solution expected soon to end no-win situation
Jun 11, 2013
AAAI, ISA urge broadcasters to stick with TAM ratings
Agencies will hold broadcasters responsible for deliveries as per signed agreements based on the TV ratings system, says association
Jan 18, 2013
BARC scours for global best practices, sends a 'Request for Information' for TV audience measurement
Responses need to be sent by 5 February 2013; post review by BARC’s TechComm, ‘Request For Proposals’ would be sent to select respondents
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