blinkit
1 day ago
Less than 3% of users recall digital ads: Report
Respondents often referred to ads by generic terms like ‘mobile ad’ / ‘clothes ad’, the 10-city study found.
May 29, 2024
In a Blinkit: A viral tweet turned marketing magic
When a passionate customer tweeted at e-commerce platform Blinkit for a free bunch of coriander at the checkout, the viral moment not only generated a buzz of new followers, but a masterclass in moment marketing.
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