bisleri
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Bisleri International partners with Tata Women’s Premier League for two seasons
As the official beverage partner, the brand will support the tournament through on-ground and fan-focused initiatives.
Bisleri recasts hydration as lifestyle in a fragmented market
Its #DrinkItUp 2.0 campaign leans on the learning that hydration had moved from utility to a part of fitness, self-care and cultural expression amongst Gen Z.
Bisleri’s retro revival targets Gen Z with nostalgia and sustainability
The #FlavourOfLove engages Gen Z through in-house creativity, sports tie-ins, and youth star power.
Bisleri India on the hunt for a new creative partner
The pitch is currently underway via the brand's Mumbai office.
Bisleri gets Dino Morea as brand ambassador for Vedica
Launches a film titled #FullOfAltitude featuring the actor
Bisleri leverages ‘Baadal’ the camel to take on counterfeit mineral water brands
Watch the campaign conceptualised by 82.5 Communications here
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
