beena koshy

Dec 08, 2015

Video: Campaign South Asia AOY 2015: Jury speak

Here's what the jury had to say about the entries this year

Oct 29, 2015

Bajaj Electricals aligns with family, salutes the homemaker

Watch the ad film conceptualised by Onads Communications here

Apr 21, 2014

Bajaj Fans leaves everyone ‘hakka bakka, pakka' with its new range

Watch the ad film conceptualised by Soho Square

Nov 11, 2013

Soho Square bags Bajaj Electricals' creative duties

The account was won following a multi-agency pitch

Oct 24, 2013

Morphy Richards inspires a kitchen transformation to showcase looks

Watch the ad film conceived by Touchstone Advertising

Aug 27, 2013

Leveraging the legacy of ‘Bajaj’, to inspire trust

The commercial to celebrate the company’s 75 years of operations marks the beginning of many things to come, says Beena Koshy, senior GM and head – advertising and brand development, Bajaj Electricals Limited. Among things that are beginning to brew at the back end are a thrust on online sales, focused expansion into global markets, and more.