barc india

Jan 11, 2021

Television ad volumes in India dipped by 3% in 2020: BARC India report

The second half of 2020 saw a 12% increase in advertising volumes after an 18% dip in the first half

Dec 29, 2020

#TRPScam: Mumbai Police accuses Republic's Arnab Goswami of bribing former BARC CEO, Partho Dasgupta

Goswami has been accused of bribing Dasgupta to gain an increase in his channel's rating points

Dec 02, 2020

BARC India evolves to global measurement standard; replaces Impressions with AMA

Data released via the BARC India website from week 47 onwards will reflect the change

Oct 19, 2020

BARC India dismayed with Republic Network's actions

Follows Republic Network revealing e-mail exchange between channel and the television measurement body

Oct 15, 2020

BARC to pause news channels ratings

Looking at ways to improve statistical robustness in the next 8-12 weeks