apparel
Dec 03, 2025
Fast-fashion playbook shifts as Indian Garage Co repositions
Its #FreeStyleIt campaign adopts a cinematic, platform-led strategy to test whether stylised storytelling can convert youth attention into measurable action.
Oct 04, 2019
Van Heusen uses Parkour artist Chase Armitage to come out flying
Watch the film conceptualised by Famous Innovations here
Aug 01, 2019
Weekend Watch: The uncrushable spirit of Mr President
Watch the film conceptualised by Wunderman Thompson here
Dec 04, 2012
Allen Solly eyes a bigger share of wardrobe with 'Hot Fridays'
Q&A with Sooraj Bhat, brand head, on the brand's new campaign, customer loyalty, re-branding and more
May 23, 2011
McCann Worldgroup TAG Ideation bags creative duties for Blackberrys
The agency has bagged the assignment to work on the brand’s Autumn-Winter Collection
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
