accenture
WPP hires AKQA global CEO from Accenture
Baiju Shah replaces founder Ajaz Ahmed, who left in October 2024.
Mondelez partners with Accenture and Publicis to launch AI platform
The partnership will enable the FMGC brand to produce tailored text, images, and videos more efficiently.
Legacy media companies need to go where they haven’t gone before to survive: Accenture study
Accenture's latest report finds that more than 35% of consumers in India struggle to navigate between different entertainment services, apps and devices—with relevant content discovery being a key factor.
Accenture acquires creative management consultancy The Storytellers
The Storytellers was founded in 2003. It now becomes part of Accenture's strategy and consulting practice
Why talent is moving from agencies to tech platforms and startups
While pay is a big draw, other compensation such as stock options and bonuses are a key attraction too
David Droga: Keeping Droga5 is not personal
The CEO of newly-rebranded Accenture Song tells Campaign why they chose the name and why Droga5 will remain distinct
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