Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 22 69489600
Apr 28, 2010
WPP highlights investment in digital for future growth
Sir Martin Sorrell and Mark Read from WPP Group, parent to Grey, Ogilvy & Mather and MediaCom, explained to analysts last week how it has invested in technology and digital innovations to help drive future growth. WPP chief executive Sir Martin Sorrell (pictured) and strategy director Mark Read revealed that more than 40 WPP clients, including global powerhouses Ford and Dell, have licensed 'live dashboards' from the group.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
.jpg&h=268&w=401&q=100&v=20250320&c=1)
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Just Published
.png&h=268&w=401&q=100&v=20250320&c=1)
Advertising
31 minutes ago
Rebranding icons for Generation Alpha
Young consumers expect brands, even iconic legacy ones, to be fresh and inclusive. But before you update for a new generation, here are a few guidelines to keep in mind.
.png&h=268&w=401&q=100&v=20250320&c=1)
Media
1 hour ago
Atique Kazi appointed Performics India CEO, Gautam ...
Surath, who was Performics COO, has been elevated to chief strategy and transformation officer, Publicis Media India.
Marketing
3 hours ago
PepsiCo’s Red Rock Deli goes scroll-first, shelf later
A creator-led launch and cinematic brand film aim to spark desire and impulse online, sidestepping price cues in a crowded gourmet snacks market.
Advertising
19 hours ago
The multiverse of men in Asia
The next generation of men is defining masculinity as a spectrum, not a template, giving brands a rare chance to be a part of shaping culture.
