Beau Jackson

X retires ‘unnecessary’ ads hashtag to help eradicate spam
Advertising
Jul 02, 2025
Beau Jackson

X retires ‘unnecessary’ ads hashtag to help ...

Ads on X will be processed by AI.

Mars to switch $1.7 billion media account out of WPP
Advertising
Jun 11, 2025
Beau Jackson

Mars to switch $1.7 billion media account out of WPP

Review concludes after an eight-month competitive process.

Creative agency shake-up at WPP: Grey to move into Ogilvy Group
Advertising
May 14, 2025
Beau Jackson

Creative agency shake-up at WPP: Grey to move into ...

Grey will split from AKQA as part of the move.

History of GroupM 2003-2025: The world's largest media investment arm
Advertising
May 08, 2025
Beau Jackson

History of GroupM 2003-2025: The world's largest ...

Campaign charts the WPP media arm's history amid ongoing change under global chief executive Brian Lesser.

AKQA co-founder Tom Bedecarré dies, aged 69
Advertising
Apr 02, 2025
Beau Jackson

AKQA co-founder Tom Bedecarré dies, aged 69

'Silicon Valley’s favourite ad man' is honoured by friends and colleagues.

LinkedIn picks network for $97 million global media account
Advertising
Apr 02, 2025
Beau Jackson

LinkedIn picks network for $97 million global media ...

The appointment follows a closed process across several global markets.

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