wpp
WPP appoints new global CEO of GroupM as Christian Juhl steps down
GroupM leadership shake-up to be effective from September this year.
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Zaid Al-Qassab is on a mission to change how ‘the outside world thinks of M&C Saatchi’
The new CEO tells Campaign why the agency group must become a solutions-based business, look beyond traditional advertising, and embrace learnings from markets including Singapore and Sydney.
Praseed Prasad returns to GroupM India as chief growth officer
In this newly created role, Prasad will manage GroupM's strategy, operations, growth, and marketing,
Elon Musk on artistic ads, 'foolish' posts and telling advertisers to go F themselves
The chief technology officer at X told WPP's Mark Read advertisers were 'insisting on censorship' at the time that he unleashed an expletive-led response to them.
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Burson makes a bright entry globally, reveals new products, services and academy
The agency was created after WPP-owned BCW and Hill & Knowlton merged in January 2024.
Q1 agency metrics: A closer look at financial patterns and APAC performance
In examining Q1 earnings closely, analyst Ian Whittaker finds common denominators: the resounding success that India boasts and the persistent challenges that China poses—both are shaping agency-holding companies’ performance in the region.
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