Mindshare is expected to give up Fox account in Europe.
The sale values Kantar at US$4 billion
Appointment ends long period of limbo for WPP's newest media agency.
The holding company CEO discusses his plan to create a stronger WPP brand.
Was CEO at The Bucketlist prior
FMCG giant is looking to work across holding companies and develop content partnerships with the entertainment world as it moves away from interruption-based advertising.
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