Consumer TV Guidance channel, What’s On India, recently launched by What’s On India Media, is now available on Dish TV.
The company has also appointed Nilesh Bhanushali as the national revenue head. Before this, he was the sales head of MY FM. He has also worked for Filmy (Sahara Television), Dainik Bhaskar and the Indian Express Group.
Atul Phadnis, founder and CEO, What’s On India said, “When we started out, our vision was to guide TV viewers in their personalized search for TV content. In this journey, we have experienced an overwhelming demand for a TV Guidance Channel. We are pleased to be available on the DISH TV platform. The What’s-On-India channel will enable discovery of new content to millions of DISH TV viewers round-the-clock.”
About Bhanushali’s appointment, he said, “We believe Nilesh’s deep experience in the area of media and sales will contribute significantly to the growth of the channel.”
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