Campaign India Team
Feb 22, 2018

Weekend Wrap: 23 February

In the news: Big FM, Bridgestone, Flags Communications, GSK Consumer Healthcare

Weekend Wrap: 23 February
Manish Karnatak elevated
Big FM has elevated Manish Karnatak as head of its soon to be launched content studio, Thwink. This is in addition to his role as national creative director. He will lead the content studio that works towards creating strategic innovations and efficient content for radio and clients. His role will focus on constructing content across radio and digital for both audio and video formats.
Four athletes added to 'team Bridgestone'
Bridgestone has announced partnerships with four Indian athletes under its worldwide Olympic partnership. Mary Kom (boxing), Sakshi Malik (freestyle wrestling), Lalita Babar (long-distance running), and Srikanth Kidambi (badminton) join PV Sindhu as a part of a global roster of more than 50 athletes on ‘Team Bridgestone’.
Flags bags Tata Power DDL
Flags Communications has bagged the social media management mandate for Tata Power-DDL (a joint venture between Tata Power and the Government of NCT of Delhi). The agency will handle all the social media campaigns for the company. 
GSK Consumer Healthcare ropes in Madhavan
GSK Consumer Healthcare has announced the launch of Horlicks Protein+. R Madhavan has been roped in as brand ambassador for the protein drink for adults.
Media Moments to handle GrabOnRent's marketing
Media Moments has won the integrated marketing and PR mandate for GrabOnRent, an on-demand product rental marketplace. The agency bagged the account post a multi-agency pitch. Media Moments will work on the branding, positioning, social media, digital and PR for GrabOnRent. 
Campaign India

Related Articles

Just Published

10 hours ago

Ameen Sayani is no more but the grace of the man ...

The author goes down memory lane underscoring the late Sayani's contribution to the Indian radio industry

12 hours ago

The Body Shop India unaffected by UK restructuring, ...

The statement highlights that the job cuts and certain store closures in the UK market will not affect the Indian franchise market

12 hours ago

Divya Agarwal joins Creativeland Asia

Last full-time stint was with Edelman