Campaign India Team
Jan 09, 2023

Vim appoints Interactive Avenues

Account won post a multi-agency pitch

Vim appoints Interactive Avenues
Interactive Avenues has won the digital creative mandate for Vim. 
 
The agency will be responsible for amplifying the brand’s social media presence, managing its e-commerce content, delivering creatives and digital video commercial. 
 
The account was won post a multi-agency pitch and will be handled by Interactive Avenues' Mumbai office.
 
Amardeep Singh, CEO, Interactive Avenues, said, “As a market category, dishwash typically has a low-involvement footprint online. We will leverage best-in-class strategies to shape impactful conversations for the brand and take their digital story to the next level.”
Source:
Campaign India

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