J Walter Thompson has redesignated Tarun Rai as the chairman for South Asia. This is in addition to his current role as CEO of the agency and its companies J Walter Thompson, Contract, ADK Fortune, Hungama Digital Services, Design Sutra and Geometry Global Encompass India.
Tamara Ingram, global CEO, J Walter Thompson, said, “Tarun’s new title accurately reflects his responsibilities. He oversees multiple countries with full-service agencies and digital companies including specialised divisions such as shopper, rural, events, design, production and social. Over the last three years, Tarun has ensured that all of these companies and divisions are integrated seamlessly to deliver the best communication solutions to our clients.”
Rai said, “Our clients are increasingly asking for integrating their brand communication across various touchpoints and platforms. What puts the JWT group at an advantage is that we have many specialised companies and divisions in the group but a single P&L. This makes us platform agnostic and allows us to focus on only the client and brand communication needs. I am lucky to have extremely talented and capable leaders of our various group companies, divisions and functions.”
Rai had rejoined JWT in January 2015 after a stint with Worldwide Media.