Talkwalker’s Battle of the Brands: TikTok vs Instagram

TikTok has taken India by storm in just a year or so. From its iconic rise, to its fall and resurrection TikTok has been in the news for a very long time and it shows no signs of dying down. When we think of TikTok, a number of competitors come to mind – Snapchat, Instagram, Helo and more. But the only one which can compare to TikTok’s meteoric rise is Instagram. Additionally, if you’re behind on either of these two platforms, you should know the best hashtags to use – it greatly helps amplify your account’s reach and following. Here’s a post that talks about the A-Z of hashtags on Instagram.

 

Talkwalker, a social media analytics company, based in Luxembourg, takes a closer look at the buzz, using their platform and compares TikTok with Instagram. Talkwalker Analytics analyzes the performance of mentions all over the internet and provides key metrics such as engagement, related themes, demographic data, geographic data and influencer data.