The author looks at products and brands 'we never knew 10 years ago'
The author identifies the new opportunities that influencer marketing will bring forth in 2020.
Sector winners include Maruti Suzuki, Bajaj Auto, Bharti Airtel, Samsung, HDFC Bank, Xiaomi, Maggi, Bru, Harpic, Clinic Plus and Amazon
A look at TikTok's rise and other brands' quick-hitting successes.
The social-media platform has blamed the account suspension on an error.
Ahteram Uddin (TikTok Ads), Bhaskar Ramesh (Google), Neha Ahuja (Spotify) and Vikram Chandra (Editorji) discuss how content is being consumed in the country
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins