STAR Plus continued to lead the GEC race with 342 GRPs, while Zee jumped to 265. Colors was at 255.
Sony was at 147, while SAB stayed ahead of Imagine. SAB was at 101 and Imagine at 92.
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The content division will create pan-Indian stories for audiences globally
Watch the film conceptualised by MagicCircle Communications
Watch the film conceptualised by Leo Burnett India here
CEO Alan Jope said commitments to address social inequality "will make Unilever a better, stronger business", and pushed for "collective action" in addressing widening social divides