Campaign India Team
Jul 08, 2015

Shripad Kulkarni replaces Yesudas as Vizeum MD

Kulkarni joins DAN executive council; Yesudas to focus on content and analytics

Shripad Kulkarni replaces Yesudas as Vizeum MD
S Yesudas, managing director, Indian sub-continent, Vizeum, has exited the Dentsu Aegis Network (DAN) agency. Shripad Kulkarni has been appointed managing director for Vizeum India. He will report to Ashish Bhasin, chairman and CEO Dentsu Aegis Network, South Asia, and will join the Dentsu Aegis Network India executive council.
 
Speaking with Campaign India, Yesudas said, “I’ve decided to focus my passion in the area of content and analytics." He revealed that discussions are on, to set up something in the space within DAN. He joined Vizeum in 2009 and is credited with setting up the agency in India.
 
Bhasin said, “I am very pleased to welcome Shripad as the MD of Vizeum India. With the wealth of experience that he brings in and the thorough knowledge of the business that he has, I am sure Vizeum India will touch new heights under his leadership.”
 
He added, “I also want to thank Yesudas for the great job that he has done in helping start Vizeum operations in India from scratch and bringing the agencyto the level, at which it is today. I have no doubts that he will equally excel in the new opportunities. Shripad now has a great platform to take Vizeum India to the next orbit because our ambitions for Vizeum India are tremendous.”
 
Kulkarni added, “I am really happy to be leading Vizeum India. The sheer dynamism of Vizeum as a brand excites me. The 'One P&L' philosophy of the Dentsu Aegis Network opens great opportunities for us and will help push Vizeum to the next level.”

 

Source:
Campaign India

Related Articles

Just Published

18 hours ago

Attention, not viewability, drives impact: ...

As marketers move beyond viewability as a proxy for effectiveness, a new global study from mCanvas and Lumen Research offers fresh evidence for the industry’s growing focus on attention metrics. The meta-analysis, conducted across 110 campaigns in 19 categories and nine markets, reports a strong correlation between higher Attention Per Mille (APM) and improved downstream outcomes such as CTR, recall, and purchase intent.

19 hours ago

YouTube's Big India Push: AI Tools Meet Education ...

YouTube held its annual Impact Summit in New Delhi last week, and the announcements weren't just about views or subscribers. The company rolled out AI tools, forged partnerships with educational institutions, and dropped some numbers that paint a picture of just how embedded the platform has become in India's economy.

22 hours ago

WhatsApp slows down to show what distance feels like

A near 10-minute film turns everyday voice notes into a rural love story, offering a fresh lens on long-distance relationships in India.

23 hours ago

While rivals look outward, WPP is consumed by its ...

WPP grapples with an inherited “failure of modern corporate governance,” Darren Woolley writes. Cindy Rose must now prove that the next chapter rests on integrity rather than growth at any cost.