Network18 Group and Sun Network form strategic alliance

Network18 Group and Sun Network have announced a strategic alliance to launch what is said to be one of India’s biggest distribution entities, called Sun18. This alliance marks the entry of Network18 Group into the Indian television distribution space. As part of the agreement, Sun18 will distribute a total of 33 channels provided by Network18, Viacom18, Sun Network and Disney India Network via all networks including cable, DTH, IPTV, HITS and MMDS. The option to aggregate third party channels is also one of the opportunities the venture will seek to explore.